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How to choose an Amazon and Walmart marketplace management agency: 8 questions to ask

Published · Updated · By the BriefBD team

Quick answer: Choose an agency that shows real results, keeps the account in your name, reports in plain language, explains its pricing clearly and avoids guarantees it cannot control. Ask the eight questions below before you sign.

Eight questions to ask

  1. Can you show real results? Look for actual marketplace screenshots with dates, not just claims.
  2. Does the account stay in my name? You should own the account and be able to log in.
  3. Who will work on my store? Ask whether the team is in-house and how many people will be involved.
  4. What exactly is included? Listings, orders, customer service and monitoring should be named in the scope.
  5. How do you charge? Profit-sharing, a monthly fee or another model should be explained clearly.
  6. How will you report? Ask for the format and how often you will receive it.
  7. How do you handle marketplace policies? A good agency protects your account health.
  8. How do we communicate? Ask who your contact is and how quickly they reply.

Red flags

  • Guaranteed approval, rankings or sales
  • No access to your own account
  • Vague reports that list tasks but not results
  • No clear pricing model

How BriefBD answers

  • Real Walmart Seller Center and Amazon Seller screenshots on our portfolio page
  • Your account stays yours
  • An in-house team of 165+ people with specialist units for research, customer service, monitoring and web development
  • Profit-sharing or salary-based models

Want to see how this applies to your store? Talk to our team.

Frequently asked questions

How much does an Amazon or Walmart management agency cost?

It depends on the agency and the scope. Common models are profit-sharing and fixed monthly fees. Ask for a clear quote that lists what is included.

Should an agency guarantee results?

Be careful with guarantees. Marketplaces, not agencies, decide approvals and rankings. A good agency shows real past results and explains its plan.

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